We seek to introduce insects to the American diet via ultra delicious and nutritious snacks with the star ingredient, the protein-rich cricket. At Seek, we like the celebrate the beauty and bounty that comes from the natural world. Seek’s food fuels you, while protecting our planet’s resources.
Seek was created as a solution. Co-founder Robyn Shapiro always had a close connection to food; her first entry into the business was at the ripe age of 15 when she froze fruit in the middle of the hot Summer and corralled her friends to join her to sell it in Boston's Harvard Square. However, it was over a decade later when Robyn was living in Switzerland that her strong desire to bring new solutions to the food world was born. Across the European countries that Robyn frequented, she saw a strong tradition and culture attached to what and how people were eating. The craft, quality, and care she witnessed left a lasting impact and she wanted to use that approach to address food issues in the US.
Through time as a rooftop farmer at Eagle Street, the nation's first commercial green roof farm, to working on the Lowline, a solar illuminated future underground park with plants and vegetables, Robyn has been driven by projects with a nod to the future. Motivated by a broken system around Westerners' increasing and unsustainable desire for meat, Robyn was convinced that insects provided a fresh solution as they provide comparable amounts of protein, but with far less of an impact on our environment and animals' lives. What began as a series of dinners with friends at her home, evolved into Seek. To launch the brand, Robyn teamed up with her friend Hanley Ma who she met at Eagle Street. Robyn and Hanley believe it is important to directly experience this "future food" to build a meaningful connection it, and that is why Seek was developed as an friendly and accessible snack food brand.
Robyn Shapiro, Co-founder, Seek
Hanley Ma, Co-founder, Seek
Addie Conner, Co-Founder, Social Code and Member of Facebook Product Council
Megan Ellison, Founder and CEO, Annapurna Pictures
David George Gordon, Author, Eat-A-Bug Cookbook
Annie Novak, Co-Founder, Eagle Street Rooftop Farm
Alison Roman, Recipe Developer / Food Writer